Blu Commerce Privacy Policy

Last Updated: January 6, 2026

This privacy policy (“Privacy Policy”) explains how Blu Commerce (“we,” “us,” and/or “our”) collects, uses, and discloses information from individuals (“you” and/or “your”) who access and use our website, online portals, members area, online community, and any related content, coaching, training, events, or downloadable applications (collectively, the “Services”). Beyond this Privacy Policy, your use of our Services is also subject to our Terms and Conditions.

We reserve the right, at our discretion, to change, modify, add, or remove portions of this Privacy Policy at any time. If we make changes, we will notify you by revising the date at the top of the policy and, in some cases (for example, if we plan to use your information in a way that materially differs from this Privacy Policy), we will provide you with additional notice (such as posting a notice within the Services or sending you a notification).

We encourage you to review this Privacy Policy whenever you access the Services or otherwise interact with us to stay informed about our information practices and the choices available to you.

Personal Information We Collect

Personal Information You Provide to Us

Registration and Profile Information

When you create an account or enroll in a program through our Services (“Account”), we may ask you to provide identifiers and contact information such as your name, email address, username, billing address, and any other information you choose to provide.

Communications

We may collect identifiers, such as your name, email address, and other information you choose to provide, when you participate in interactive features of the Services (like messaging, community posts, comments, forms, surveys, contests or promotions), communicate with us via third-party social media sites, request customer support, or otherwise communicate with us.

Messages Between Members

When you communicate with other members through the Services, we and our third-party partners may receive the content of the messages you send and receive and information about those messages, such as when they were sent or received.

Content

We may collect content and information you share through the Services when you submit information or content, such as posting in the community, uploading files, participating in coaching calls, or interacting with training content.

Payment Information

If you make a purchase through the Services, your payment-related information (such as credit card details or other financial information) is collected by our third-party payment processor(s) on our behalf. We generally do not store full payment card numbers.

Personal Information Collected Automatically Through the Services

When you access or use the Services or transact business with us, we and our third-party partners may automatically collect information about how you access and use the Services and information about the device you use, including:

Device Identifiers

Identifiers such as your IP address, internet service provider, device type, operating system, browser type, and identifiers associated with cookies, pixel tags, web beacons, and similar technologies.

Internet or Other Electronic Network Activity Information

We and our third-party partners may collect information about the devices and computers you use to access our Services, such as browser type, language, operating system, referring web page, pages visited, and links clicked.

When you use our Services, we may collect usage information that tells us how you are using the Services and other information about your internet activity (“Usage Information”), including the pages you visit, the links you click, videos you watch, purchase information and checkout behavior, approximate location derived from your IP address, and other similar actions.

We may also use third-party tools to collect Usage Information and may record interactions such as mouse movements, scrolling, clicks, and keystrokes on our website or portal (where enabled) to help us improve user experience, troubleshoot issues, and optimize performance.

Geolocation Information

We may derive your approximate location from your IP address. We may combine this information with other location-based information such as your billing address or postal code. You may be able to control location permissions through your device settings.

Information from Cookies and Similar Technologies

We and our third-party partners collect information using cookies, pixel tags, or similar technologies. Our third-party partners (such as analytics and advertising partners) may use these technologies to collect information about your online activities over time and across different services.

Cookies are small text files containing a string of alphanumeric characters. We may use both session cookies and persistent cookies. A session cookie disappears after you close your browser. A persistent cookie remains after you close your browser and may be used by your browser on subsequent visits.

Please review your web browser’s “Help” file to learn how to modify cookie settings. Please note that if you delete or choose not to accept cookies, certain features of the Services may not function properly.

Personal Information Collected from Third Parties

Information from Third-Party Sources

We may obtain information about you from other sources, including but not limited to social media platforms, marketing partners, referral partners, and other third parties.

For example, if you connect your social media account to your Account or create/log into your Account through a social media site, certain information from your social media account may be shared with us, which may include information that is part of your profile.

How We Use Personal Information

We use the information we collect about you to:

provide, maintain, and improve the Services and personalize your experience;

process purchases, complete transactions, and maintain records;

send technical notices, updates, security alerts, and support/administrative messages;

respond to your comments, questions, and requests and provide customer service;

communicate with you about products, services, offers, promotions, events, and updates we think may be of interest;

monitor and analyze trends, usage, and effectiveness in connection with the Services, including marketing, advertising, communications, and support;

detect, investigate, and prevent fraud, unauthorized access, and illegal activities and protect the rights and property of Blu Commerce and our users;

facilitate contests, promotions, and events and deliver related communications;

link or combine information we get from the Services and others to better understand your needs and improve our Services;

maintain appropriate records for internal administrative purposes; and

carry out any other purpose described to you at the time the information was collected or as otherwise permitted by law.

How We Disclose Personal Information

With Service Providers and Vendors

We may disclose your information to vendors, consultants, contractors, and service providers who need access to such information to carry out work on our behalf (e.g., hosting, analytics, payment processing, email delivery, customer support tools, fraud prevention, and community/portal platforms).

With Community/Platform Providers

Our Services may be powered by third-party community, course, or portal platforms. We may disclose your information to those providers to deliver the Services.

With Other Members of the Services

If you share information with other members (e.g., community posts, comments, profile details, direct messages), those members may use it for their own purposes. If you post publicly within the Services, your content may be visible to others and may be shared further. We cannot control what other users do with information you share.

With Analytics and Advertising Partners

We may use analytics and advertising services to collect and process certain data. These providers may collect information about your use of other websites, apps, and online resources.

With Legal and Law Enforcement

We may share information with law enforcement, governmental agencies, or authorized third parties in response to a verified request relating to a criminal investigation or alleged illegal activity, or where we believe disclosure is required by applicable law or legal process, including lawful requests by public authorities.

With Emergency Response Services

In rare circumstances, if we reasonably believe that someone may be at imminent risk of serious physical harm, we may access or disclose limited personal information to appropriate emergency response services, limited to what is necessary to protect life or physical safety.

With AI Providers / AI-Powered Features

We may use AI-powered tools or features to help operate or improve the Services (e.g., support, search, summarization, moderation, or content organization). These features may be provided through trusted third-party vendors. We may process personal information to provide these features and enhance your experience. We do not use your personal information to train external AI models unless we explicitly tell you and obtain consent where required by law.

With Your Consent

Where applicable, we may share your information with your consent or at your direction.

In Connection with a Change of Control

We may transfer or disclose your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business.

Children’s Privacy

Our Services are not intended for individuals under the age of 16, and no one under 16 is authorized to provide personal information through the Services. We do not knowingly collect personal information from individuals under 16. If we learn we have collected personal information from a child under 16, we will take reasonable steps to delete it. If you believe we might have information from or about a child under 16, please contact us using the email below.

Social Sharing Features

The Services may offer social sharing features and other integrated tools, which let you share actions you take on the Services with other media, and vice versa. Your use of such features enables sharing of information depending on the settings you establish with the provider of the feature. Please review the third party’s privacy policy for more information.

Third-Party Links

The Services may contain links to third-party websites or services. These third-party sites are not controlled by us. We encourage you to read the privacy policies of every website or service you interact with. We are not responsible for the privacy practices or content of third-party sites.

Security

We use reasonable safeguards designed to protect the information we maintain. However, no electronic transmission or storage is entirely secure, so we cannot guarantee absolute security.

International Transfers

Blu Commerce is based in Norway, but we may use service providers that process and store information in other countries (including the United States and other jurisdictions). Where required, we take steps to implement appropriate safeguards for international transfers (such as contractual protections). By using the Services and providing information, you understand that your information may be transferred to and processed in countries other than your own.

Your Choices

Account Information

You may update and correct certain Account information by logging into your Account (if available). If you wish to delete or deactivate your Account, you may contact us at the email address below. We may retain certain information as required by law or for legitimate business purposes.

Marketing Communications

You may unsubscribe from promotional emails via the link provided in our emails. Even if you opt out, you may still receive administrative or transactional messages (e.g., receipts, account notices, updates to terms).

You can manage cookies through your browser settings. If you disable cookies, certain parts of the Services may not function properly.

Do Not Track

There is no accepted standard on how to respond to Do Not Track signals, and we do not respond to such signals.

GDPR and Your Rights (EEA/UK)

If you are located in the European Economic Area (EEA) or the United Kingdom, you may have rights under applicable data protection laws, including:

the right to access your personal information;

the right to correct inaccurate or incomplete information;

the right to request deletion of your information;

the right to restrict or object to certain processing;

the right to data portability; and

the right to withdraw consent where processing is based on consent.

To exercise these rights, contact us using the email below. You also have the right to lodge a complaint with your local data protection authority (in Norway, the Norwegian Data Protection Authority (Datatilsynet)).

If you have any questions, comments, or concerns about this Privacy Policy, contact us at:
[email protected] (replace with your real support email)